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Italy in Uvinum's blog

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The Italian grape Nebbiolo

 TAGS:The wines of Italy are recognized all around the world, and their character and good taste are due to grape varieties such as Nebbiolo, typical of the Piedmont region in northern Italy. It's a really valued red grape variety, grown only in this region and in some South American countries, but to a small extent.

The intense dark color is quite characteristic of other varieties of red grapes and it has a somewhat late maturation (sometimes, around November) than other red grapes that originate here. The wines elaborated from Nebbiolo grapes thanks are high quality and offer an intense ruby and burgundy color.

Its aroma is varied: ripe fruit (cherry, plum...), truffles (abundant in this Italian area), wood... and the flavor is strong and slightly acidic. Bear in mind that these are wines with an important alcohol content, which is usually about 14°, approximately.

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Sicily, land of wine

 - Sicily is one of the most genuinely Mediterranean lands of Italy, and so its agriculture, from ancient times, perfectly sums up the purest essences of the culture, the climate and the character of the island.

With ideal physical characteristics for the elaboration, among others, of products such as citrus fruits, olive oil and of course, wine, Sicily has a tradition of vine cultivation which is lost in antiquity, although it seems that Greeks and Phoenicians were responsible respectively for planting the first vines in the hills of Sicily and market them around the Mare Nostrum, which they found perfect for it because of their mild temperature, the sea breeze that runs its coast and the vast amount of sunlight that still makes the autochthonous grapes particularly suited for the different varieties grown in it.

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Consumers stay home and drink wine

Good news for the wine industry: a recent survey shows wine has become consumers' first choice in the US, UK, and Australia when they stay at home, which itself remains a strong trend as people seem reluctant to return to their pre-Crisis levels of spending on eating and drinking out.

The bad news for upper tier wineries is that the wines chosen remain on the lower end of the price scale in the US, Australia, and other countries like Italy and Austria. Only the UK is feeling optimistic- 30% are willing to pay more then $10 per bottle versus the $7 bottles selling in the other countries.

Red wine

What does this mean? In the short term wineries selling wines over $10 are going to continue to struggle for a while and wine flash sales and deals will continue- more of the same we've been seeing in the past year. But long term it means drinking habits are shifting from beer and spirits towards wine, which is considered better for your health, adds an additional level of pleasure to food, and has strong associations with sharing good times with family and friends. Even the Crisis has had one major upside, as in their search for values consumers have become more open to experimenting with new regions and varietals. This means once confidence is restored the industry may have its best moment yet- a wide wine drinking population, now open minded and with increased power to move up the price scale and searching for great finds at all levels. And with internet shopping for wine now more widely available, consumers will be able to take advantage of more choices than ever.