Sex to make the best wine. But artificial sex. The pheromones contained in the form of hundreds of bars that Bodegas Bilbaínas, owned by Codorniu Group in a 90%, has spread its 250 hectares of their vineyards.
The female pheromones are actually moth cluster, or Lobesia botrana, and the aim is to attract the males, which with such an aroma but without a trace of females, go crazy and die. So there is no need for pesticides consequently the vineyard gets rid of pesticides threatening the vine, and the result is a fruit much healthier and more sustainable cropping.
The promise of unlimited sexual meetings thereby becomes, in a deadly trap for the males of this moth type, and in the origin of the new wine cellar, the Viña Pomal Alto de la Caseta Reserva 2007.